Today, I'm thrilled to announce Mem 2.0—a completely rebuilt product, a bold new brand, and a major step forward in how we think about personal knowledge and AI.

For the past two years, we've been sweating every detail to make this launch possible. We rebuilt Mem from the ground up with one goal in mind: make it effortless for entrepreneurs, executives, and creatives to capture their best ideas and actually use them.

What we've created is the most robust, dependable, and intelligent version of Mem we've ever shipped. It's offline-first, lightning-fast, and built to handle your most important thinking.

Our New Brand

We're no longer just a notes app—we're your AI Thought Partner. Your notes are still front and center, but now they're part of something bigger: a system that helps you turn ideas into outcomes.

Our new logo reflects this shift. The two arrows represent you and Mem, thinking together.

Our new design blends the organic feel of natural, everyday life with the intelligence of AI—because that's exactly what Mem should feel like. Not a tool you have to manage, but a partner that works invisibly alongside your thinking.

What's New in Mem 2.0

Mem 2.0 has been completely rebuilt from scratch. We took all our learnings from Mem 1.0, and we've built something faster, more reliable, and more intelligent. The foundation is rock-solid: full offline support across web, desktop, and mobile means you can capture and find your ideas anywhere—even at 30,000 feet.

But what really matters is what you can do with it. Mem 2.0 transforms how you capture, organize, and leverage your knowledge, without making you do all the busywork that most productivity tools demand.

Capture Without Friction

• Voice Mode: Brain dump during your morning walk, and Mem transforms your rambling thoughts into organized, searchable notes. Or let Mem record, transcribe, and take meeting notes for you, without needing a meeting bot.

  

• Agentic Chrome Extension: Turn any webpage into a beautifully formatted note with a single click. No decisions about where it goes or how to organize it. Just capture, and Mem handles the rest. Or as we like to say: Mem it—and forget it.

  

• Email Integration: Forward anything to save@mem.ai and watch it become a perfectly organized note in your knowledge base.

Organization That Actually Works

Here's what most productivity tools get wrong: they make you work really hard just to stay organized. Tag everything. Categorize everything. Build the perfect system.

But productivity isn't effort—it's progress. So we built Mem to handle the organizing part for you.

• Deep Search: You don't need to remember exact keywords. Just describe what you're looking for—"that conversation about Q3 budget concerns"—and Mem finds it. The search understands meaning and intent, not just matching words.

• Heads Up: Notes automatically resurface at exactly the right moment. About to hop into a meeting? Mem brings up your history with that person, even if it's been months. Working on something? Related notes appear as you write. It's like having perfect recall, without trying.

  

• Clean Up: Transform messy brain dumps into nicely formatted notes with a single click. Capture however you think, and let Mem make it presentable.

Intelligence That Takes Action

This is where Mem 2.0 really shines. We're not just organizing your notes—we're helping you do something with them.

• Agentic Chat: Chat can create, edit, and organize notes for you. It's not just conversation—it's actual action. Ask questions, brainstorm ideas, or generate content using everything you've ever saved. Mem understands the context and connections across your entire knowledge base.
  
  

  

• Version History: Collaborate confidently with AI, knowing you can always roll back if needed.

• Dark Mode: Yes, finally. You're welcome.

The Mem Philosophy

It all started with a simple observation: what's the point of taking notes if you can't find them later?

That's why Mem has always been about recall, not just capture. If you can describe it, you can find it. And even better, Mem resurfaces the right thought in the right moment—so you're not just hoarding information, you're actually applying it.

For me, productivity is about efficiency, not effort. I get things done by focusing on progress, not by maintaining some perfect system. That's why Mem exists. You shouldn't have to try that hard just to feel on top of your life.

Mem feels as simple as your pre-installed notes app, but with AI that actually works. That's the difference.

Our Mission

Right now, Mem is about notes. But really, it's about something bigger: helping every idea reach its full potential.

That little spark of a thought? Mem helps turn it into action, then outcome. The pile of information you've collected? Mem helps compound it into something usable. That moment of panic when you think "oh no, did I lose that note?"—gone.

Our mission is to help people remember ideas and information, and actually use them. Mem will continue to evolve into a proactive partner that helps you turn knowledge into action. But it starts here, with the magic notepad—because many of our best ideas first appear as simple notes, jotted down in an instant, and all too often lost.

At the end of the day, it's not about notes at all. It's about living more of your life without worrying about what you might forget.

Try Mem 2.0 Today

We've been working toward this moment for two years, and I couldn't be more excited to share it with you.

Mem 2.0 is available now at mem.ai, with plans for individuals and teams.

Stay organized. Without trying.

–Kevin
Founder & CEO